Category Archives: General

According to consultant Mitch Evans, it is no surprise that there are three million on the job hunt today; even bosses bosses had no idea why their employees jumped ship. But there’s this one big reason why employees jumped into another ship – bad management was one of the top five reasons people leave a certain [...]

Brand management was the sole domain of ad agencies.  Years ago, when one wants to make a brand known they turn to the professional spinsters of print, audio and video.  I think the world has changed a bit for the better. Because the world of marketing has evolved, and today the companies that supply marketing [...]

It’s not all easy, at least I’d be very honest.  But truth to tell, after all the painstaking attention to detail, the graphic design industry can be a good reward both to your wallets and to your hearts. Yeah, similar to most jobs there are ordinary tasks and constant deadlines. But who’s cmoplaining!  As long as you have [...]

Advertising, this is a sort of activity that is existing almost everywhere around us. When you’re driving your car, you pass through a highway and you look up the billboards, you read the signs and the billboards communicate to you, that’s advertising. It is obvious that advertising is a form of mass communication to inform [...]

The editor-in-chief is ultimately responsible for the weekly completion of a newspaper such as the collegian. He is the one who oversees story development down to photos and graphic supplements. Their task is to make all final decisions regarding what will be published in the newspaper and the issues dealing with appropriateness of content, AP style, [...]

While the potential of the human mind is theoretically limitless, there will be times when you feel drained and burned out, and in a sort of mental block – unable to generate any good ideas. To help you out, here a few things that might help refresh your gray matter: 1. A GOOD night’s sleep. [...]

The social internet brings technology to bare onto the world. Much of the world is now hooked up to the internet which makes it all the better as a marketing tool for your business through such ad campaigns on new media. Social media often relies on ads for the majority of their income through the [...]