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Your CV (curriculum vitae) is the most important thing that you need if you are applying for an advertising job. It should not be underestimated whether you have just graduated from a university or you have been in advertising for decades now and your heart is already set on a shiny executive office.
For example, if you are one of over one hundred candidates that are applying for a post in a particular company, it’s your CV that will make the first impression. Make sure that your CV is tailor-fit to the job that you are applying for and it is not longer than is necessary.